I was contacted by a relay swim team, who were attempting to swim across the English Channel to raise money for "Aspire" (a national charity supporting people with Spinal Cord Injury), to design their team logo for use in the charity event.
The logo was needed to advertise the team Name and promote the swimming challenge.
The logo was used in promotional material to advertise the event as well as being printed on all team memorabilia including; hoodies, t-shirts and swim-caps.
The design of the logo needed to standout and be instantly recognisable. The inspiration for the logo came from a collection of sports team emblems and iconography. The logo colour scheme needed to be eye catching and stand out during the night-time portion of the swim.